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Westwicke Blog

The Westwicke Blog is designed to deliver information and insights into the ever-changing world of healthcare communications.

5 Ways to Improve Your Press Release Review Process

Posted on June 25th, 2019. Posted by

Your PR Review Process

When your company issues a press release, it shouldn’t catch anyone in your company by surprise. If it does, your leaders won’t be able to properly prepare for incoming analyst questions — and that could be disastrous. That’s why it’s essential to have an established internal process for issuing public information. If you don’t have a process — or find that it often breaks down and becomes ineffective — here are five strategies to implement.

Westwicke Checklist: 5 Ways to Improve Your Press Release Review Process

Tom McDonald

Tom McDonald is a Managing Director and Westwicke's Head of Business Development. He is responsible for marketing the firm’s capabilities to potential new clients as well as the institutional investment. He has a BS in political science from Towson University.

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ICR ACQUIRES WESTWICKE PARTNERS

Westwicke will operate as ICR’s healthcare practice and integrate ICR’s capabilities. Read more in the press release announcement.

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