Westwicke is one of the largest strategic communications and advisory firms focused exclusively on healthcare.
Formed through the combination of Westwicke, the largest healthcare investor relations consultancy in the country, and ICR, a leading full-service communications firm providing public relations, special situations & governance and digital branding, Westwicke provides integrated communications services and independent capital markets advice to small and mid-cap companies in the life sciences, healthcare services/HCIT, and med tech/diagnostics sectors.
We differentiate our firm in the following ways:
Wall Street Experience
Our IR professionals have an average of 20 years of Wall Street experience and include former sell- and buy-side analysts, portfolio managers, investment bankers, institutional salespeople, and equity capital markets professionals. We have a “real world” view of the challenges senior management teams face in cutting through the clutter to effectively communicate their story, attracting or upgrading sell-side research coverage, targeting the appropriate investors, broadening institutional ownership and developing an effective conference and non-deal road show strategy.
We are focused exclusively on the healthcare sector and have broad-based relationships with the leading buy-side institutions, sell-side analysts and investment bankers as well as with key healthcare and science reporters at top-tier business, financial and healthcare media outlets. We further work in teams focused on life sciences, healthcare services/HCIT, and med tech/diagnostics. This approach allows us to leverage our industry knowledge and relationships to provide the highest value to our clients.
While our Wall Street experience provides true differentiation in the IR arena, effectively supporting the dynamic needs of today’s healthcare companies requires a truly integrated approach to communications. Everyone with a mobile phone is an activist, an ill-timed tweet can destroy market value and all stakeholders are consuming the same information, regardless of how it was delivered or for whom it was originally intended. By providing integrated IR, PR, Crisis and Digital Marketing support to our clients, we ensure they present the most compelling and coherent story to the outside world, and position themselves for success in every marketplace.
Our PR team includes pharmaceutical industry and corporate communications executives, former journalists, veteran agency professionals and political advisors who understand the noisy and rapidly changing healthcare landscape.
We are committed to providing senior-level attention and ongoing support. Today, more than ever in our challenging equity capital markets environment, senior management teams need a partner with extensive experience and deep, relevant relationships to provide impactful strategic advice.