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ICR Westwicke Blog

The ICR Westwicke Blog is designed to deliver information and insights into the ever-changing world of healthcare communications.

Kyle Evans

Posted on December 23rd, 2021. Posted by

Kyle Evans is an Account Director at ICR Westwicke with more than seven years of public relations experience. Kyle has a broad range of healthcare PR experience, conducting media relations and providing strategic counsel for clients in durable and disposable medical equipment, life sciences, pharma, oncology, 3D bioprinting, life and health insurance, and additional sectors within healthcare.

Much of Kyle’s public relations experience is in managing accounts from top to bottom, including developing and executing media strategy, cultivating relationships with key industry press members on clients’ behalves, developing bylined or contributed articles to be published under clients’ names in media outlets key to their business objectives, and serving as a day-to-day client contact. Kyle is adept at helping clients understand what their news could be, as well as identifying industry trends that clients can comment on to fill gaps in their corporate news cycles.

Kyle holds a Bachelor of Arts in Communication from Monmouth University.

Alexis Feinberg

Posted on September 10th, 2021. Posted by

Alexis Feinberg, Account Supervisor Photo

She’s led successful media relations campaigns with placements in top tier, business, lifestyle, healthcare, and technology publications such as USA Today, CNBC, Business Insider, WIRED, Good Housekeeping, The New York Times, and Crain’s New York.

Prior to joining ICR Westwicke, Alexis worked at Matter Communications where she managed media relations programs and day-to-day account activities for B2B companies. She also worked at Next Step Communications, where she spearheaded successful national media programs for clients in healthcare, pharmacy, medical devices, and technology, and at Boston television/radio station WGBH, where she helped develop and execute PR and marketing campaigns.

Alexis earned a Master of Science degree in Public Relations from Boston University with a minor in Communication Research.

Have News to Release?

Find out whether you should file a Form 8-K, issue a press release, or do both by using our easy-to-reference chart, “Form 8K vs. Press Release: What’s the Difference?

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